Social Media Manager

This is a fully remote position, open to applicants in California.

📋 Description

• Take ownership of and execute the global social media strategy by managing content across all company social media channels, including the internal communications platform, corporate Twitter, Facebook, LinkedIn, YouTube, and SlideShare.

• Research and implement industry best practices to ensure Kofax effectively utilizes the most suitable platforms.

• Develop and execute social media campaigns aimed at engaging targeted audiences.

• Establish and manage both internal and external advocacy programs to enhance social awareness and adoption among Kofax employees and business partners.

• Collaborate with the Corporate Marketing team to identify external market influencers and create programs to amplify Kofax’s reach and thought leadership through these influencers and channels.

• Implement and support the executive social media strategy to foster thought leadership and initiate engagement with influencers.

• Identify and utilize appropriate metrics to provide relevant insights into social media initiatives.

• Deliver monthly reports and analyses on selected key benchmarks and competitive positioning within the social media landscape.

• Leverage data to gain insights on content consumption and suggest areas for enhancement.

• Research and propose improvements to social listening efforts to capture conversation trends and provide guidance on content and subject matter expertise necessary for engagement.

⛳️ Requirements

• A minimum of 1 year of cumulative experience in communications.

• Exceptional writing and verbal communication skills, with the ability to apply Kofax Brand Guidelines to convey complex information in a straightforward and engaging manner.

• Self-driven, detail-oriented, creative, and collaborative.

• Capability to excel in a fast-paced environment with a proactive "get-things-done" attitude.

• Proficient in researching and applying best practices, processes, and methodologies employed by leading organizations.

• Bachelor’s degree in marketing, communications, journalism, or a related field.

🏝️ Benefits

• Competitive salary and comprehensive benefits package.

• Opportunities for professional development and growth.

• Collaborative and innovative work environment.

• Flexible work arrangements to support work-life balance.