Social Media Manager

This is a fully remote position, open to applicants in Florida.

📋 Description

• Contribute brand knowledge and business objectives to strategic and creative discussions.

• Provide approvals and collaborate across functions during creative development.

• Represent the community and guest experience in brand planning discussions.

• Manage the integrated marketing and social calendar for assigned brands.

• Establish promotional priorities and ensure alignment across teams.

• Conceptualize and oversee experiential activations and influencer events.

• Identify and nurture relationships with relevant local and regional influencers.

• Coordinate event logistics and liaise with vendor and agency partners.

• Drive daily engagement and guest care through community channels.

• Spot opportunities to surprise and delight fans.

• Build and strengthen local community relationships.

• Monitor organic content and assess channel performance.

• Provide business context for performance data and collaborate on optimization strategies.

• Source genuine local restaurant stories and guest experiences.

• Facilitate on-site content creation.

• Identify and cultivate local partnership and collaboration opportunities.

• Act as the primary marketing resource for the daily needs of the assigned brand.

• Support franchisee-facing marketing initiatives as required.

⛳️ Requirements

• 3–5+ years of experience in marketing, community management, or brand/experiential events.

• Experience in the restaurant, hospitality, or franchise industry is strongly preferred.

• Comfortable functioning as both a strategic partner and a hands-on creative planner.

• Strong writing and communication skills with a focus on authentic, local storytelling.

• Highly organized — capable of managing a calendar and juggling multiple concurrent priorities.

• Willing and able to attend and oversee events, including evenings and weekends as necessary.

• Experience with social/community platforms, influencer relations, and basic performance reporting.

• Ideal candidates will be based in Florida or Georgia.

• Must be available for local meetings, restaurant visits, and occasional overnight travel.

🏝️ Benefits

• Fully remote position.

• Occasional overnight travel.

• Exempt status.