This is a fully remote position, open to applicants in United States.

📋 Description

• Engage in online discussions among patients, caregivers, and healthcare professionals to identify trends, challenges, and key moments for healthcare and life sciences brands.

• Transform insights into strategic recommendations for messaging, targeting, and content creation.

• Articulate the narrative behind the data to account and creative teams, and present findings to clients.

• Monitor social and organic content performance across platforms such as Meta, Instagram, LinkedIn, X, and others.

• Provide reports on website and organic performance alongside social metrics.

• Create clear reports and dashboards for both internal teams and clients.

• Collaborate with account, content, and strategy teams from the planning stage through to results evaluation.

• Contribute to the development of the analytics practice by experimenting with new tools and potentially initiating surveys and research.

• Report directly to the Associate Director of Social Analytics.

⛳️ Requirements

• 2 to 4 years of experience in social media, social insights, or marketing analytics, specifically with pharmaceutical or healthcare brands (agency experience is highly valued).

• Direct experience with at least one social listening platform, including an instance where an insight influenced team decisions.

• Understanding of how MLR, compliance, and audience sensitivity impact healthcare marketing strategies.

• Exceptional storytelling skills and the ability to convey data insights to non-specialist audiences.

• Proficient in Excel or Google Sheets, along with experience in a visualization tool such as Tableau, Power BI, or Looker Studio.

• Keen attention to detail and a commitment to numerical accuracy.

• Availability to work in the Eastern Time Zone.

• A solid understanding of the healthcare/pharmaceutical regulated environment is essential.