SEO, Website & Conversion Manager

This is a fully remote position, open to applicants in Germany.

📋 Description

• You will oversee our organic reach, the performance of our websites, and their overall effectiveness.

• Your primary objective is not merely to report rankings or draft strategic documents, but to ensure that more individuals discover our solutions, utilize our websites, and convert into qualified leads.

• You will be responsible for the continuous enhancement of our complete web presence, which includes the SEO strategy, website architecture, and conversion optimization.

• You will operate in a data-driven manner, making decisions based on factual information and consistently executing actions.

• For us, success is defined not by "more traffic," but by sustainable growth in organic visibility, an increase in qualified visitors to our websites, and improved conversion rates and lead generation.

• You will work independently, analytically, with a sharp focus on impact.

• You will advance our SEO strategy and execute it autonomously — technically, structurally, and regarding content.

• You will assess rankings, search behaviors, and competitors, deriving actionable insights from your analysis.

• You will optimize landing pages, conversion funnels, and user experiences to generate a higher volume of qualified leads.

• You will establish website structures, content, features, and user journeys, collaborating closely with development, marketing, and other teams.

• You will manage our AI-supported content process, ensuring that the content aligns with both search intent and quality benchmarks.

• You will further refine existing tracking and analytical frameworks, providing a solid data foundation.

• You will identify areas for optimization, prioritize initiatives, and implement them systematically.

• You will work with clear KPIs and evaluate the success of your actions based on measurable outcomes.

⛳️ Requirements

• You possess robust experience in SEO and have successfully built rankings, visibility, and organic traffic.

• You have a thorough understanding of both technical SEO and content SEO, including search intent.

• You have experience in conversion optimization and can illustrate how your strategies have led to increased leads or revenue.

• You have previously managed websites or web projects, overseeing their strategic and operational development.

• You are skilled in using web analytics and tracking tools, such as Google Analytics 4, along with event and conversion tracking.

• You can interpret data effectively, identify correlations, and provide actionable recommendations.

• You have a keen eye for high-quality content and can discern which content resonates with both users and search engines.

• You work independently, in an organized manner, and take ownership of your results.

• You possess strong implementation skills and are eager to not just plan but also execute your ideas.

• Your residence and workplace are in Germany.

• Experience in B2B, SaaS, or software environments is preferred.

• Familiarity with modern content and AI workflows is advantageous.

• Knowledge in CRO, UX, or data-driven marketing is a plus.

• You have experience with CMS systems, web projects, and collaborating with development teams.

🏝️ Benefits

• Clear responsibilities and support: You will have a clear understanding of expectations and work in an environment where mistakes are viewed as valuable opportunities for learning.

• Collective commitment to exceptional results: Our team strives for excellence, and we value your contributions as essential. Together, we accomplish great things.

• Individual development and self-responsibility: We encourage self-motivation and personal responsibility to achieve remarkable performance.

• Dynamic feedback for continuous learning: You will receive prompt and constructive feedback, enabling you to adapt swiftly and enhance your skills continually.

• Open communication and personal development: We promote transparent communication and actively support your personal and professional growth.

• Solution-orientation and company success focus: Our aim is to achieve results that propel the company forward, and your dedication to this success is highly appreciated.

• Team days, summer and Christmas parties: Enjoy joint events that foster team spirit and workplace enjoyment.

• Corporate benefits: Take advantage of various discounts available to you.

• Dog-friendly workplaces: Feel free to bring your furry friend to work.

• Bike leasing: Enjoy the perks of bike leasing — eco-friendly and perfect for commuting.