SEO Specialist

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Perform keyword research and competitive analysis to uncover content gaps and optimization possibilities for designated projects.

• Implement on-page SEO strategies, including optimizing metadata, establishing header hierarchies, internal linking approaches, and enhancing content structures.

• Assist with technical SEO audits and execute necessary fixes related to crawlability, indexing, site architecture, and performance challenges.

• Aid AIO/GEO initiatives by pinpointing chances to enhance content visibility across AI-driven search platforms (AI Overviews, ChatGPT, Gemini, Perplexity, Copilot), focusing on entity coverage, structured data, and answer-level optimization.

• Track search rankings, organic traffic, AI citation/visibility indicators, and essential SEO metrics. Report issues, opportunities, and competitive changes to the SEO team leader.

• Work in collaboration with content writers, web strategists, Publishing, and Studio teams to embed SEO and AIO recommendations into content and design processes.

• Clearly document findings, suggestions, and implementation specifics for both technical and non-technical stakeholders.

⛳️ Requirements

• Bachelor's Degree in Computer Science, Engineering, or a related discipline.

• Over 3 years of practical SEO experience, preferably in B2B SaaS or enterprise settings.

• Strong grasp of on-page and technical SEO basics (metadata, structured data, crawlability, site architecture, Core Web Vitals, etc.).

• Familiarity with AIO/GEO concepts and an understanding of how LLMs retrieve, cite, and present brand content.

• Proficiency in using SEO tools (Google Search Console, Ahrefs, SEMrush, Botify, or similar).

• Capability to work independently across multiple concurrent projects with clear prioritization.

• Excellent written communication skills, with the ability to convert SEO and AIO insights into clear, actionable recommendations for stakeholders with varied technical backgrounds.

• A high level of English proficiency is necessary for this position, as you will engage with US clients. Effective communication in English is crucial for providing optimal solutions to our clients and broadening your opportunities.

🏝️ Benefits

• Competitive USD salary.

• 100% remote work:

• While you can work from anywhere, you’re always encouraged to connect with colleagues and expand your network at our coworking spaces throughout LATAM.

• Paid time off & national holidays:

• Take the time you need according to your country's regulations while receiving your full salary.

• Sick leave:

• Prioritize your health without stress. Take the necessary time to recover and feel better.

• Annual credit:

• Use it on the perks you enjoy to improve your work-life balance.

• Team-building activities:

• Join us for coffee breaks, tech discussions, and after-work events to connect with your Nortal family and feel integrated into our vibrant community.

• Birthday off:

• Enjoy an additional day off during your birthday week to celebrate in style with friends and family.