SEO Content Specialist

This is a fully remote position, open to applicants in India.

📋 Description

• Develop, edit, and update content that aligns with E-E-A-T standards: genuine expertise, author credibility, accurate references, and first-hand perspectives.

• Work collaboratively with the content team to strategize, brief, and produce content that enhances search and AI visibility objectives.

• Partner with the tech team to implement technical SEO modifications, schema improvements, and site enhancements, ensuring timely execution.

• Establish content frameworks, including templates, briefing formats, and structural guidelines, for consistent, AI-first content generation at scale.

• Monitor AI visibility and citations relative to competitors, experiment with new strategies, and refine approaches based on performance metrics.

• Enhance search click-through rates by testing and refining titles, meta descriptions, and rich results.

• Optimize content for AI retrieval, comprehension, and citation by search engines and LLMs.

• Conduct research on keywords, entities, and search intent, and develop semantically complete content aligned with business objectives.

• Create topical maps and pillar-cluster content frameworks to establish topical authority.

• Oversee on-page and technical SEO, including internal linking, schema markup, crawlability, indexing, Core Web Vitals, and site architecture.

• Provide monthly reports on traffic, rankings, CTR, AI visibility, and conversions.

• Assist in executing AEO and GEO strategies and support the prioritization of topics, questions, and platforms for AI-generated visibility.

⛳️ Requirements

• Exceptional written and spoken English skills.

• 3-5 years of experience in SEO content writing or content marketing, preferably in the B2B SaaS sector.

• Demonstrated experience in creating topical maps and content frameworks, and translating them into pillar-cluster content strategies.

• Practical experience with tools such as Ahrefs or Semrush, Search Console, GA4, Screaming Frog, and a CMS like WordPress.

• Strong technical SEO knowledge, encompassing site audits, schema, internal linking, indexing issues, and basic HTML.

• A practical understanding of AEO, GEO, and how LLMs and AI search engines discover and cite content.

• A robust understanding of topical authority, topic clusters, semantic SEO, entities, and E-E-A-T.

• Experience in executing SEO or content strategies with measurable outcomes.

• Strong sense of ownership, attention to detail, and a history of delivering projects on time.

🏝️ Benefits

• Fully remote work from the comfort of your home.

• Eligibility for employee equity plan (stock options).

• Reimbursement package for home office expenses and professional development, up to $1.5k.

• Generous time off policy of 21 days (including your birthday 🎉), 8 holidays of your choice, and 2 paid volunteer days.

• Wellness program featuring fitness and mindfulness classes.

• Enjoy your work and our mission of supporting nonprofits!