SEO Analyst (Mid-Level)

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Identify technical opportunities to enhance organic traffic, boost portal performance, and improve search visibility.

• Perform technical SEO audits on Grupo OLX portals, pinpointing opportunities linked to indexing, crawling, architecture, performance, and rendering.

• Collaborate with Product, Engineering, and Data teams to prioritize and manage SEO initiatives within the backlog.

• Specify technical SEO requirements for new pages, features, migrations, and product upgrades.

• Monitor the organic health of the portals, assessing traffic, CTR, rankings, indexing, Core Web Vitals, and performance by cluster.

• Create technical recommendations regarding canonical tags, redirects, sitemaps, robots.txt, structured data, crawl budget, and internal linking.

• Examine crawler and AI agent logs to identify access challenges and extensive indexing opportunities.

• Assist in the ASO strategy alongside the App team by optimizing Google Play and the App Store while managing Store Listing Experiments, Product Page Optimization, Custom Store Listings, Promotional Content, and In-App Events.

• Generate reports and executive presentations concerning organic performance and growth opportunities.

• Facilitate training, documentation, guidelines, and best practices to foster an SEO-focused culture.

⛳️ Requirements

• Previous experience in technical SEO, ideally with large-scale websites, marketplaces, classified platforms, portals, e-commerce sites, or digital products with extensive pages.

• Strong understanding of crawling, indexing, site architecture, internal linking, web performance, Core Web Vitals, structured data, and technical SEO best practices.

• Familiarity with tools such as Google Search Console, Google Analytics, Screaming Frog, Botify, Semrush, Similarweb, or equivalent tools.

• Experience in ASO (App Store Optimization), with hands-on experience using Google Play Console and/or App Store Connect, including Store Listing Experiments, Custom Store Listings, and Product Page Optimization.

• Analytical skills to investigate declines, fluctuations, and organic growth opportunities through data analysis.

• Ability to collaborate effectively with cross-functional teams, particularly Product, Engineering, Data, and Content.

• Excellent communication skills to articulate technical findings into clear, actionable recommendations.

• Strong organizational skills to manage various initiatives, document analyses, and provide updates on status, impact, and next steps.

• Business acumen to prioritize initiatives based on potential impact, technical effort, and strategic importance.

🏝️ Benefits

• Market-competitive compensation

• Health insurance

• Dental insurance

• Private pension plan

• Flexible benefits tailored to your needs

• Meal allowance

• Financial counseling

• Employee perks program

• Home office allowance

• Mobility allowance

• Childcare allowance

• Life insurance

• Extended leave policies

• Sports, quality-of-life, and wellness incentives

• Payroll-deducted loan with reduced interest rates