Senior Software Developer

This is a fully remote position, open to applicants in Canada.

📋 Description

• Serve as the technical and product Subject Matter Expert (SME) for Braze, steering platform strategy, configuration, and best practices.

• Develop and sustain integrations that link Braze with player accounts, sportsbook, casino, CRM, data platforms, and external services.

• Create player data models, events, attributes, segments, subscriptions, and environments to facilitate personalized engagement.

• Oversee Braze implementations and migrations, ensuring reliable data transfer, seamless cutovers, and minimal interruptions to player communications.

• Establish pipelines that maintain accuracy and currency of player profiles, wagering activity, events, and segments.

• Collaborate with CRM, Marketing, and Product teams to convert player engagement needs into scalable technical solutions.

• Track platform usage, campaign performance, deliverability, and data consumption to pinpoint opportunities for improvement.

• Assess and support related platforms such as Salesforce Marketing Cloud and Customer Data Platforms (CDPs).

• Ensure solutions adhere to security, privacy, consent, and responsible gaming regulations.

• Document architecture, integrations, and operational procedures while aiding in the monitoring and incident response for critical marketing systems.

⛳️ Requirements

• Over 6 years of software engineering experience in building and integrating production systems.

• More than 3 years of practical experience with Braze or a similar customer engagement platform.

• Experience in iGaming, sports betting, casino, or other regulated industries is highly desirable.

• Background in backend development and integration with APIs, webhooks, event-driven architecture, and cloud infrastructure, preferably AWS.

• Familiarity with data warehouses, streaming platforms, CDPs, and mobile/web SDK integrations.

• Demonstrated ability to lead platform implementations, migrations, and integrations from design through to production support.

• Experience in collaborating with CRM, Marketing, Product, and Engineering teams as a technical lead.

• Strong understanding of security, privacy, personally identifiable information (PII), consent, and compliance in high-volume consumer settings.

• Knowledge of AI-driven personalization and engagement is a plus.

🏝️ Benefits

• Utilization of Metaview, an AI-powered note-taking tool, during interviews.

• Interview notes managed in compliance with applicable U.S. and Canadian privacy regulations.