Senior SEO Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Enhance website pages, blogs, landing pages, and service pages for on-site SEO.

• Develop SEO content strategies for scalable web pages, ensuring that repeatable page formats are distinctive, valuable, and not duplicated across the site.

• Craft and optimize human-centric content designed to enhance visibility in AI search outcomes.

• Organize content using logical headings, internal links, and information hierarchy to boost search performance and conversion rates.

• Detect and address keyword cannibalization, duplicate content, outdated content, underperforming pages, and missed internal linking opportunities.

• Create and implement backlinking strategies to elevate search engine rankings.

• Collaborate with developers to apply technical solutions and establish SEO-friendly site architecture.

• Oversee and rectify technical SEO challenges related to crawlability, indexing, filtered pages, Core Web Vitals, and overall site structure.

• Advise on when to create, update, merge, redirect, or eliminate pages based on SEO and conversion objectives.

• Utilize SEO and analytics tools to monitor rankings, traffic, leads, website performance, and the impact of SEO efforts.

⛳️ Requirements

• 4+ years of SEO experience, including at least 1 year in-house or at an agency.

• Deep understanding of on-page SEO, technical SEO, off-page SEO, and content marketing.

• Strong writing and editing abilities, capable of producing clear and persuasive content for a U.S. audience.

• Familiarity with SEO tools such as Ahrefs, GSC, GA4, Screaming Frog, and Microsoft Clarity.

• Excellent verbal and written communication skills.

• Proficient in web analytics tools like Google Analytics and knowledgeable about key performance indicators (KPIs).

• Ability to conduct competitive analysis and extract insights to enhance content strategy.

• Experience with a staffing company, recruiting agency, or talent marketplace.

• Experience in writing content for marketplace or platform-style websites (browsing, service categories, self-service models).

• A stable and high-speed internet connection, preferably 25 MBPS or higher, with a backup plan for power outages or service interruptions.

• Personal PC/laptop with 8GB RAM and a processor equivalent to Core i5 / AMD Ryzen 3 / 2013 Mac or higher; running Windows 10 or above / Catalina 10.15 or newer; equipped with up-to-date web browsers and security software, and at least 500GB/128 SSD storage.

• Headset/earphones with noise-canceling features and a webcam with a resolution of 720p or higher.

• A designated, quiet, and well-organized workspace free from distractions to enable focused work.

🏝️ Benefits

• Permanent remote work arrangement.

• Competitive starting salary paid in USD.

• Internet allowance.

• HMO insurance (PH).

• Paid US holidays.

• Paid vacation and sick leaves.