Senior Retail Trade Manager

📋 Description

• Coordinate the seasonal and product launch Go-to-Market schedules.

• Serve as the main marketing point of contact for retail partners.

• Work in conjunction with the Retail Fixture Team for point-of-sale displays and signage.

• Evaluate sell-through metrics and return on investment for trade expenditures.

• Ensure uniform product messaging and supply chain preparedness.

• Collaborate with the Retail Digital Media team on omnichannel initiatives.

• Oversee the trade marketing budget with a high level of responsibility.

• Manage the digital retail experience and enhance online content.

• Organize trade shows and conferences, from logistics to ROI evaluation.

• Develop training programs for retail teams.

• Initiate and oversee Staff Advocacy programs.

• Act as the main intelligence conduit between retail and marketing departments.

• Additional responsibilities as required.

⛳️ Requirements

• Strong experience in marketing, retail, and visual merchandising.

• Comprehensive understanding of retailers (Target, Walmart, Best Buy) and consumer behavior.

• Over 6 years of experience in trade marketing or retail marketing.

• Proven track record in managing retail account relationships.

• Practical experience with in-store marketing strategies.

• Strong analytical skills and commercial insight.

• Knowledge of retail media networks.

• Excellent cross-functional collaboration abilities.

• Experience in budget management.

• Effective communicator and facilitator.

🏝️ Benefits

• 20 accrued vacation days each year.

• 40 hours of paid sick leave per annum.

• 3 paid mental health days.

• 9 paid holidays.

• Paws & Claws coverage.

• Life insurance, AD&D, and long-term disability coverage.

• Medical, dental, and vision insurance options.

• Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).

• Employee Assistance Program.

• Accident and critical illness insurance plans.

• Employee 401(k) plan with company matching.

• Monthly utility stipend.

• Employee discount program.

• Wellness challenges.

• Paid parental leave.

• One paid volunteer day each year.

• Regular recognition initiatives.

• Certified as a Great Place to Work.