Senior Product Marketing Manager, Institutional Data

This is a fully remote position, open to applicants in New York.

📋 Description

• Take charge of the commercial rationale for integrating high-value proprietary institutional data onchain.

• Lead the narrative and product marketing efforts aimed at institutional data providers and index owners.

• Position Chainlink for onchain consumers while ensuring existing licensing models and commercial frameworks remain undisturbed.

• Oversee the segment’s value chain, target personas, incumbent mapping, and the commercial rationale for onchain consumers.

• Drive product marketing initiatives for solutions like DataLink.

• Investigate and develop new data offerings for market introduction.

• Document the complete institutional data workflow from proprietary sources to on-chain smart contracts.

• Identify the commercial incentives for each stakeholder in the data value chain.

• Develop positioning strategies for proprietary data distribution and advocate for both providers and onchain consumers.

• Create the Product Marketing Playbook and provide strategic insights for content, events, and PR teams.

• Maintain an overview of the competitive landscape, including direct competitors, incumbents, and DIY alternatives.

• Equip go-to-market teams to effectively differentiate Chainlink’s data solutions.

• Collaborate with Product and Sales teams to influence pricing and packaging strategies.

• Design commercial structures that align with institutional data purchasing and selling practices.

⛳️ Requirements

• A minimum of 6 years of experience in product marketing or strategy.

• In-depth knowledge of institutional data licensing, distribution, and commercial frameworks.

• Ability to convert complex data workflows and technical distribution processes into clear, business-centric value propositions.

• Understanding of the operational models and publishing requirements of institutional data providers onchain.

• Insight into how buy-side participants consume data onchain, including DeFi protocols and other institutions.

• Capability to develop positioning for index providers, rating agencies, and reference data vendors based on commercial realities.

• Demonstrated experience in owning go-to-market strategies and executing successful platform or infrastructure launches.

• Strong collaborative skills with the ability to serve as the primary marketing lead for a complex category.

• Previous experience at a major data vendor is preferred.

• A technical background or a strong comfort level with data-intensive products and API-based distribution is preferred.

• Familiarity with onchain data infrastructure, oracles, or how DeFi protocols consume external data is preferred.

• Resume must be submitted in English.

• Direct experience in banking, capital markets, or institutional financial services is requested in the application form.

• Blockchain/crypto experience is requested in the application form.

🏝️ Benefits

• Long-term incentives.

• Comprehensive benefits package.

• Global and remote work arrangement.

• Opportunity to collaborate with international teams.

• Equal opportunity employer.

• Accommodations for disability or special-needs applications.