Senior Product Marketing Manager – Core Products

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop captivating and distinctive messaging and positioning.

• Launch product lines into the market through internal and external initiatives, including sales enablement, media outreach, digital platforms, and other avenues.

• Collaborate with marketing teams to stimulate demand and generate pipeline for our product offerings through acquisition and upselling messaging tailored to a multi-phase buyer journey.

• Assist with ongoing updates and feature launches throughout the year by implementing a comprehensive launch strategy.

• Create and maintain engaging content such as collateral, thought leadership pieces, solution presentations, website material, videos, blogs, and more to effectively execute communication strategies and enhance the buyer's journey.

• Perform customer research to gain insight into their needs and requirements.

• Empower our sales teams and channel partners by articulating the joint solution and its value proposition.

• Represent the company as a speaker in external engagements.

⛳️ Requirements

• Minimum of 5 years of experience in a B2B SaaS cybersecurity organization, with at least 3 years focused on product marketing.

• Samples of written external-facing content targeted at cybersecurity buyers.

• Proven experience managing product launches in a fast-paced environment.

• Strong technical curiosity with documented examples of simplifying complex technical concepts for buyers.

• Exceptional written and verbal communication abilities.

• Strategic thinker capable of quickly adapting and executing independently.

• Proficient in influencing both internal and external stakeholders at all organizational levels.

• A deep sense of curiosity, outstanding listening and empathy skills, and the capability to achieve results in a collaborative team setting.

• A genuine passion for Abnormal's mission and the success of our customers, partners, and community.

🏝️ Benefits

• Actual compensation determined based on non-discriminatory factors including skills, experience, qualifications, and geographic location.

• In addition to base salary, this role may be eligible for bonus or incentive compensation, equity, and a comprehensive benefits package.