Senior Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop persuasive and unique messaging and positioning.

• Launch product lines through internal and external initiatives, including sales enablement, media relations, digital platforms, and other channels.

• Collaborate with the marketing team to generate demand and build a pipeline for our product offerings through acquisition and upselling messaging tailored for a multi-phase buyer journey.

• Assist with ongoing updates and feature releases throughout the year by implementing a comprehensive launch strategy.

• Create and maintain engaging content such as collateral, thought leadership pieces, solution presentations, website material, videos, blogs, and more to facilitate communication strategies and enhance the buyer’s journey.

• Perform customer research to gain insights into their needs and requirements.

• Equip our sales teams and channel partners with knowledge about the joint solution and its value proposition.

• Represent the company as a speaker at external events.

⛳️ Requirements

• A minimum of 5 years of experience in a B2B SaaS cybersecurity firm, including at least 3 years in product marketing.

• Samples of written content directed towards cybersecurity buyers.

• Proven experience in executing product launches within a fast-paced environment.

• Strong technical curiosity with examples of effectively conveying complex technical ideas to buyers.

• Exceptional written and verbal communication abilities.

• A strategic mindset capable of quickly mobilizing and working independently.

• Proficient in influencing both internal and external stakeholders at all organizational levels.

• A deep sense of curiosity, outstanding listening skills, empathy, and the ability to achieve results in a cooperative team setting.

• A genuine passion for Abnormal's mission and the success of our customers, partners, and community.

🏝️ Benefits

• Actual compensation will be determined based on various non-discriminatory factors, including skills, experience, qualifications, and geographic location.

• In addition to a base salary, this position may qualify for bonuses or incentive compensation, equity options, and a comprehensive benefits package.