Senior Product Manager – Direct Mail

This is a fully remote position, open to applicants in Texas.

📋 Description

• Oversee daily product management for a designated direct mail product portfolio.

• Collaborate with the Product Director to convert strategic priorities into actionable plans and successful delivery.

• Coordinate cross-departmental execution alongside engineering, operations, data, and vendor partners.

• Lead backlog refinement sessions with the Product Owner.

• Prioritize and elucidate backlog items, converting requirements into user stories.

• Provide input on acceptance criteria and address in-sprint priority and scope inquiries.

• Assist in financial analyses and contribute to pricing model development.

• Track and report on product-level revenue, margin, and pipeline performance metrics.

• Gain insights into the direct mail marketing ecosystem and the omnichannel role of direct mail.

• Identify avenues for innovation, operational efficiency, and enhancements enabled by AI.

• Aid in go-to-market strategies, including documentation, sales enablement, positioning, and coordination of sales training.

• Assess and document product ideas and requests.

• Provide support to compliance and risk partners with necessary documentation.

• Contribute to quarterly roadmap planning and the prioritization of features.

⛳️ Requirements

• A Bachelor's Degree is required.

• A Master's Degree is preferred.

• A combination of experience and education will be considered in lieu of the above educational requirements.

• A minimum of 5 years of experience in product management or a related field is required.

• Familiarity with workflow processes and business relationships across functional areas.

• Knowledge of emerging technologies, including AI tools and proficiency in Microsoft Office software.

• Proven, hands-on experience using AI tools in daily product activities is necessary.

• Solid understanding of direct mail marketing, encompassing campaign strategy, targeting, measurement, production workflows, postal economics, and USPS regulations.

• Insight into how postal rates, regulatory changes, production decisions, and operational efficiencies influence product strategy, pricing, profitability, and client outcomes.

• Experience with direct mail solutions within financial services or other highly regulated sectors is strongly preferred.

• Strong analytical skills related to business, marketing, financial reporting, and performance data are essential.

• Excellent written, verbal, presentation, and organizational communication skills.

• Ability to work with financial and profitability concepts and contribute to practical analysis without independent P&L ownership.

• Capacity to adapt products in response to business and market changes and evaluate and implement new ideas.

• Comfort in operating within fast-paced, AI-enabled workflows is required.

• Proficiency in resolving moderately complex problems within existing processes.

🏝️ Benefits

• Annual bonus incentive program.

• Medical coverage.

• Dental coverage.

• Vision coverage.

• Generous PTO allowance.

• Life insurance.

• Employee assistance program.

• Pet insurance.

• Workplace flexibility.

• Opportunities for personal and professional growth.

• Disability accommodations provided during the selection process.