Senior Performance Marketing Specialist, Korea

This is a fully remote position, open to applicants in South Korea.

📋 Description

• Take ownership of and enhance paid advertising campaigns on platforms such as Google, Meta, Naver, and Kakao.

• Oversee daily performance metrics and optimize for Customer Acquisition Cost (CAC), Return on Ad Spend (ROAS), and overall marketing effectiveness.

• Collaborate with the creative team to test various creatives, target audiences, and ad placements.

• Develop and manage campaign reports along with analyses of creative performance.

• Participate in budget planning and growth forecasting initiatives.

• Keep abreast of updates on Korean platforms, algorithm modifications, and competitive movements.

• Collaborate across functions with Brand, Creative, and Global Marketing teams to ensure that campaigns resonate locally.

• Guarantee that campaigns are culturally relevant and tailored for the Korean market.

• Remain informed about market trends, platform developments, and competitive activities.

⛳️ Requirements

• A minimum of 5 years of practical experience in performance marketing or paid media.

• A proven history of managing Google Ads and Meta campaigns that yield measurable outcomes.

• Direct experience with Korean platforms such as Naver and Kakao.

• Strong analytical abilities and a comfort level with data-driven decision-making processes.

• Capability to work autonomously and prioritize tasks effectively in a remote, asynchronous environment.

• Native proficiency in Korean, along with professional proficiency in English.

• In-depth understanding of the Korean digital advertising landscape.

🏝️ Benefits

• Competitive salary.

• Flexible work arrangements.

• Opportunities for remote work.