Senior Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of Vend's content initiatives. Develop and oversee impactful content across various platforms including blogs, customer narratives, social media, email campaigns, landing pages, sales enablement materials, presentations, and other marketing resources that inform prospects, enhance Vend's brand reputation, and contribute to revenue growth.

• Spearhead our digital marketing strategies. Oversee Vend's website approach, SEO, paid digital initiatives, analytics, and conversion optimization. Collaborate with and manage our external web development and SEO teams to ensure timely project delivery that aligns with business goals.

• Organize unforgettable customer and industry events. Manage trade shows, speaking opportunities, executive gatherings, customer experiences, property showcases, webinars, and field marketing initiatives that strengthen relationships, elevate Vend's presence in the industry, and drive pipeline generation.

• Collaborate with Sales to implement account-based marketing strategies. Create targeted campaigns, customized content, and sales enablement materials that empower our revenue team to engage strategic accounts and accelerate opportunities through the sales funnel.

• Maintain a blend of keen marketing instincts with proficiency in AI. Continuously seek out opportunities to leverage AI tools and automation for faster content creation, enhanced campaign performance, streamlined workflows, and insightful data analysis, positioning Vend as a leader in modern marketing within the commercial real estate sector.

⛳️ Requirements

• 4–7+ years of experience in B2B marketing, ideally within SaaS, PropTech, commercial real estate, or another rapidly growing technology sector.

• Proven experience in managing content marketing, websites, SEO, digital advertising, events, and integrated marketing campaigns, including coordination with external agency partners.

• A strong analytical mindset with a background in measuring marketing effectiveness, utilizing data to refine campaigns, and translating metrics into actionable strategies.

• Demonstrated experience in integrating AI into everyday marketing practices, with a keen interest in exploring new tools that enhance quality, efficiency, and scalability.

• Exceptional writing, communication, and project management abilities with a keen eye for detail.

• A proactive individual who excels in a dynamic, fast-paced environment, adept at managing multiple priorities effortlessly and enjoys overseeing projects from inception to completion.

🏝️ Benefits

• Comprehensive Health Plans

• Unlimited PTO

• Learning & Development

• Team Building & Connection

• Parental Leave

• 401(k) with Company Match