This is a fully remote position, open to applicants in Germany.

• Guide, mentor, and develop the marketing team, providing both operational and disciplinary leadership.

• Strategize, implement, and continuously enhance the marketing and communications plan.

• Develop, implement, and adapt a cross-product marketing strategy.

• Manage all lead generation channels, including the website, blog, newsletter, and social media platforms.

• Define, evaluate, and track key performance indicators to ensure the success of channels and campaigns.

• Strategically utilize AI to boost efficiency and automate marketing workflows.

• Conduct ongoing performance assessments across the complete marketing funnel.

• Take responsibility for lead generation and brand management.

• Share accountability for short- and medium-term sales outcomes.

• Conduct regular market and competitive landscape analyses to maintain awareness.

• Collaborate and communicate with external service providers and partners.

• Oversee marketing budget planning.

• Occasionally participate in trade shows.

• Minimum of 5 years of relevant experience in B2B marketing.

• Hands-on experience with marketing tools such as Google Analytics, Google Search Console, LinkedIn Campaign Manager, or HubSpot.

• Keen interest and affinity for AI-driven marketing automation.

• A data-driven mindset coupled with a proactive approach.

• A commitment to taking ownership and driving marketing success to new heights.

• Excellent communication skills with the ability to motivate and inspire others.

• Native German speaker with strong written and verbal English proficiency.

• 30 days of vacation.

• EGYM Wellpass & Urban Sports Club.

• We offer a subsidy for a membership of your choice.

• Flexible working hours.

• Cutting-edge working practices: we promote the integration of AI throughout our processes.

• Opportunities for personal and professional development. Need training? We’ll help you find the right option!

Senior Marketing Manager

People also viewed