Senior Manager, Member Activation – Lifecycle Growth

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop Leap’s member activation framework

• Lead lifecycle and targeted outreach initiatives

• Transform data insights into customized member experiences

• Implement a thorough experimentation and optimization strategy

• Manage campaign execution and oversee marketing operations

• Engage employer-controlled channels and collaborate with cross-functional teams

⛳️ Requirements

• Relevant experience in B2C growth and lifecycle management

• Strong focus on lifecycle marketing, experimentation, and performance

• Practical experience in campaign execution and marketing operations

• Product-centric member marketing with a data-driven approach

• Operational excellence in a high-trust environment

• High agency mindset, AI-forward thinking, and cross-functional collaboration

🏝️ Benefits

• Provides Equity