Senior Manager, GTM Engineering

This is a fully remote position, open to applicants in United States.

📋 Description

• Design the AI framework, agents, and workflows that drive 6sense’s agentic GTM strategy.

• Create agentic workflows for comprehensive campaign development utilizing Claude and other similar enterprise LLM platforms.

• Coordinate agents through MCP connectors and enhance AI utilization throughout the system.

• Collaborate with Growth, Customer, and Event Marketing to minimize manual production time, incorporating human review as needed.

• Streamline Marketing work management by utilizing centralized product, persona, positioning, and channel context.

• Develop reusable patterns, templates, and playbooks for Marketing teams.

• Establish optimal use of the 6sense platform within a headless GTM framework employing external tools, APIs, and MCP.

• Create automation for BDR prospecting regarding account prioritization, research compilation, outreach preparation, and task automation.

• Oversee the BDR technology stack, which includes the sales engagement platform and dialer.

• Identify and resolve BDR productivity challenges, prioritize enhancements, and assess outcomes.

• Incorporate security, privacy, compliance, data management, agent permissions, and access controls into workflows.

• Recognize design or scalability risks prior to the deployment of workflows and agents.

• Conduct technical experiments and refine processes based on performance metrics and pipeline influence.

• Supervise, mentor, and prioritize tasks for one BDR Operations Specialist.

• Manage the intake and prioritization of automation requests from various stakeholders.

• Influence senior Marketing and Revenue leaders while collaborating across Marketing Operations, Revenue/Growth Marketing, Customer and Event Marketing, BDR Leadership, RevOps, and IT.

• Achieve success measured by increased pipeline per BDR, enhanced speed-to-lead and routing accuracy, reduced manual BDR and campaign production time, dependable production agents, widespread adoption across Marketing, and zero unreviewed customer-facing incidents.

⛳️ Requirements

• Over 7 years of experience in marketing operations, GTM/revenue systems engineering, or marketing automation.

• Proven track record of managing complex GTM systems, delivering cross-functional roadmaps, and engaging with executive stakeholders.

• Practical experience in developing automations and integrations within a marketing/RevOps stack, such as Salesforce, Marketo, and 6sense or similar ABM/intent platforms.

• Familiarity with APIs, webhooks, and iPaaS.

• Solid understanding of top-of-funnel GTM and BDR/SDR operations, including lead routing, scoring, handoff SLAs, sales engagement and dialer tools, and attribution.

• Experience in constructing AI-assisted workflows or agents utilizing Claude or comparable LLM platforms.

• Proficient in orchestrating agents via MCP connectors or similar systems.

• Background in creating content and campaign automation workflows from initial brief intake to first-draft assets.

• Experience in B2B SaaS or subscription GTM, preferably across various regions, segments, or sales motions.

• Experience in managing, mentoring, or technically leading teams.

• Capability to convert business requirements into actionable technical delivery plans.

• Ability to cultivate effective relationships across Marketing, Sales, RevOps, and IT.

• Naturally curious and adept at solving problems.

• Proactive with a strong inclination to take initiative.

• Strategic mindset to translate business strategies into actionable tasks, workflows, and systems.

• Comfortable engaging confidently with senior leaders in Marketing, Sales, and the executive team.

🏝️ Benefits

• Comprehensive health insurance coverage.

• Life insurance.

• Disability insurance.

• 401K employer matching program.

• Paid holidays.

• Self-care days.

• Paid time off (PTO).

• Potential bonus program or commission plan.

• Stock options subject to approval by 6sense’s board.

• Health coverage.

• Paid parental leave.

• Equipment and assistance for effective remote or in-office work and team connectivity.

• Learning and development opportunities.

• Access to LinkedIn Learning.

• Quarterly wellness education sessions.

• Wellness days.

• Events hosted by Employee Resource Groups (ERGs).