Senior Lead – Marketing Operations, Strategy

This is a fully remote position, open to applicants in India.

📋 Description

• Collaborate closely with functional leaders in Marketing and GTM to establish a unified set of priorities, growth strategy, and operational plan.

• Ensure that our strategy is aligned and cohesive, supporting the objectives of the company.

• Serve as a bridge between Marketing and the broader GTM teams, including Sales, GTM Strategy & Planning, and Financial Planning teams.

• Enhance and optimize all operations and technology to facilitate effective marketing at BrowserStack.

• Conduct and assist with primary and secondary research initiatives, generating relevant insights on market trends, market sizing, market forecasting, company benchmarking, customer needs, and competition to guide product, customer, and go-to-market strategies.

⛳️ Requirements

• 6 to 8 years of experience, with at least 6 years in Strategy or Management Consulting, ideally with a leading global consulting firm or in a high-impact Corporate Strategy position within a top B2B SaaS or technology organization.

• Minimum of 5 years' experience in Marketing Strategy and Research roles for Marketing teams, utilizing secondary and tertiary research methodologies.

• Must possess proficiency in SQL to generate reports, analyses, and insights.

• Familiarity with tools such as ZoomInfo, LinkedIn Sales Navigator, Apollo, Rocket Reach, Lusha, Traxcn, etc.

• Demonstrated experience in working with ICP identification across various segments and product portfolios.

• Advanced capability to analyze data and synthesize information from multiple sources, including large and complex datasets for market, industry, financial, and economic analyses.

• Structured thinking, robust problem-solving, and communication skills, along with the ability to prioritize in a fast-paced setting.

• Proficient in analytics and capable of deriving actionable insights from data.

• Ability to multitask, prioritize, iterate rapidly, and manage communications with various functions in a dynamic startup environment.

• Exceptional project management skills; ability to handle multiple projects simultaneously, often with divergent timelines.

• An MBA from a top-tier institution and an IIT or technology qualification will be a significant advantage.

🏝️ Benefits

• Medical insurance coverage for self, spouse, up to 2 dependent children, and parents or parents-in-law up to INR 5,00,000.

• Gratuity in accordance with the Payment of Gratuity Act, 1972.

• Unlimited Time Off to enable our employees to focus on their wellbeing, rest, rejuvenate, and spend quality time with family and friends.

• Remote-First work environment that allows our employees to work from home.

• Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, and wellbeing to ensure an excellent remote work experience.