Senior Growth Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• You will strategize, implement, develop, maintain, monitor, expand, analyze, and enhance advertising campaigns with budgets in the millions.

• You will create and implement a data-driven experimentation roadmap aimed at unlocking sustainable growth and enhancing marketing efficiency, bringing strategic insights in addition to execution.

• You will work closely with our Data team, contributing to the development of attribution, incrementality testing, MMM/MMP strategy, and performance reporting rather than merely analyzing outcomes.

• You will assist in making proactive investment recommendations.

• You will actively seek, identify, and assess innovative opportunities for campaign growth and enhancement, focusing on execution rather than just ideation.

• You will consistently aim for increased volume and profit margins through ongoing optimization.

• You will analyze vast amounts of complex data to derive meaningful insights that can inform actionable decisions.

• You will collaborate with Creative, Product, and Engineering teams to facilitate cross-functional experimentation.

• You will evaluate various algorithms, techniques, and statistical models for predictive analysis in a dynamic data environment.

• You will contribute to shaping the overall marketing strategy by sharing data, results, and ideas actively.

• You will experience great teamwork, enjoyment, and pride in creating a product that positively impacts society.

⛳️ Requirements

• BS/BA in marketing or a related field is preferred.

• A minimum of 8 years of experience managing large-scale paid online user acquisition campaigns in a performance-driven setting.

• Proficiency in Meta advertising and Google AdWords.

• Familiarity with web and app analytics tools such as AppsFlyer, Google Analytics, Omni, Sigma, or others.

• Passionate about data and proficient in Excel is preferred.

• Collaborative, dedicated, execution-oriented, and driven to achieve results.

• Strong numerical skills with a passion for data and analytics.

• Sound understanding of marketing, consumer interaction, usability, and persuasive techniques.

• Enthusiastic about staying updated on market trends, especially regarding creative strategies.

• Tech-savvy and eager to integrate AI workflows to enhance efficiency.

• Outstanding communication (verbal and written), time management, and organizational abilities.

• Bonus (not mandatory but advantageous):

• Experience working with influencers or acting talent.

• Experience integrating ad accounts with Claude MCPs (or similar).

🏝️ Benefits

• Competitive salary & compensation.

• Excellent health, dental, and vision insurance.

• Retirement plan with employer matching.

• Commuter and lunch benefits (UberEats).

• Free access to telehealth & BetterHelp services.

• A product cherished by millions — and recognized by the media.

• Fantastic colleagues to collaborate with.

• The opportunity to help individuals lead better lives every day.