Senior Growth Manager – Loyalty, Subscription

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Oversee and innovate the Loyalty Department at Trafilea, driving significant growth in our subscription models.

• Create strategies that boost customer retention and optimize subscription revenue.

• Work collaboratively with cross-functional teams to design compelling, value-oriented subscription offerings.

• Promote a culture of data-driven experimentation within the Loyalty team.

• Cultivate a dynamic team environment that thrives on creativity and innovation.

• Establish strategic roadmaps that unite marketing, product, and customer experience.

• Facilitate cross-functional collaboration with marketing, finance, product, and customer service teams.

• Develop and enhance subscription products to ensure usability and customer value.

• Utilize customer data and insights to innovate and validate new features.

• Own key performance indicators (KPIs) and analytics, implementing robust metrics and reporting on subscription health.

• Advocate for exceptional customer experiences and build a high-performing team.

• Manage key initiatives, objectives and key results (OKRs), budgets, and timelines while fostering innovation.

⛳️ Requirements

• Demonstrated expertise in loyalty and subscription management with over 6 years in Product roles (preferably in e-commerce).

• Customer retention strategist with a track record of designing and executing initiatives that decrease churn, enhance engagement, and maximize customer lifetime value.

• Data-driven decision maker, highly adept in analytics and interpretation, translating customer insights into actionable strategies and measurable outcomes.

• Strong foundation in conversion rate optimization (CRO), including A/B testing, user segmentation, and targeted campaigns to enhance conversion and engagement metrics.

• Agile leader with experience guiding cross-functional teams, managing complex projects, and ensuring responsiveness in fast-paced environments.

• Proficient in tools and technologies pertinent to subscriptions and loyalty programs (CRM, marketing automation, customer data platforms).

• Inspirational leader and team builder, encouraging collaboration, mentoring talent, and driving continuous improvement across teams.

🏝️ Benefits

• 100% Remote

• Competitive salary in USD

• Paid time off