Senior Director, Growth Strategy – Agency Sales

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of pitch and RFP strategy for Wpromote's new business initiatives, ensuring unique positioning, engaging narratives, and strong alignment with client business goals.

• Collaborate with Growth and Sales leaders to design successful pursuit strategies, shape solution direction, and steer executive-level storytelling from initiation to closure.

• Lead cross-functional pitch and RFP teams, including executive stakeholders, media, creative, analytics, and channel experts, ensuring all contributors are aligned around a single unified recommendation.

• Create integrated full-funnel strategies that link brand, performance, media, creative, and measurement into cohesive client solutions, utilizing the latest platforms, technologies, and consumer engagement trends.

• Exhibit in-depth knowledge of the evolving media landscape, encompassing emerging digital channels, commerce and retail media, social, CTV, AI-driven marketing, and audience-first planning.

• Ensure that creative and messaging are central to media strategy rather than an afterthought, making sure ideas are audience-centric, culturally relevant, and focused on performance.

• Convert complex business challenges into actionable marketing strategies that connect media investments to quantifiable business results.

• Collaborate with Client Strategy, Audience Strategy, and channel experts to anchor every pitch and RFP response in Wpromote's methodologies, strategic points of view, capabilities, case studies, and proof points.

• Keep ahead of industry changes, emerging platforms, and shifting consumer behaviors, infusing fresh perspectives into every pursuit.

• Contribute to the advancement of Wpromote's go-to-market strategy, pitch and RFP methodologies, and storytelling frameworks.

• Represent Wpromote's views on modern marketing, media innovation, and growth strategy, both internally and in the marketplace.

⛳️ Requirements

• 10-12+ years of experience in media strategy, integrated marketing, digital advertising, growth strategy, or consultative business development in an agency, media, or marketing setting.

• Demonstrated experience leading strategic pitches and RFP responses, along with developing successful enterprise-level marketing solutions.

• Extensive expertise in modern media channels and omnichannel marketing strategies, with mastery of full-funnel planning, emerging platforms, retail media, social, CTV, AI-enabled marketing, and measurement innovation.

• Proven ability to formulate differentiated, insight-driven strategies that align media, creative, audience, and business objectives.

• Outstanding storytelling and presentation skills, capable of clearly and persuasively conveying complex ideas to executive audiences.

• Strong appreciation for the role of creativity in enhancing marketing effectiveness and the capability to integrate creative thinking into media strategy.

• A collaborative leader who excels in high-pressure, deadline-driven pitch and RFP environments, with a proven track record of influencing cross-functional teams across sales, strategy, media, analytics, and executive leadership.

• Strong executive presence and the ability to establish credibility with senior stakeholders, both internally and externally.

• Naturally curious mindset, passionate about experimentation and staying ahead of industry trends.

• Strong business acumen, capable of connecting marketing strategies to broader business and financial outcomes.

🏝️ Benefits

• Remote-first culture

• Flexible schedules

• Unlimited PTO

• Extended Holiday break (Winter)

• Work from anywhere options*

• 100% paid parental leave

• 401(k) matching

• Medical, Dental, Vision, Life, Pet Insurance

• Sponsored life insurance

• Short Term Disability insurance and additional voluntary insurance

• Annual Class Pass Credits and more!