Senior Director, Demand Generation

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and Enhance Demand Infrastructure

• Take Ownership of Demand Strategy and Pipeline Expansion

• Oversee Execution of Multi-Channel Campaigns

• Create and Scale Account-Based Marketing Programs

• Improve Funnel Performance

• Propel Data, Analytics, and Return on Investment

• Collaborate on Content and Market Positioning

• Guide Team and Foster Cross-Functional Collaboration

⛳️ Requirements

• 10-15 years of experience in B2B demand generation or growth marketing

• Demonstrated success in driving pipeline and revenue in SaaS, legal tech, or similarly intricate environments

• Proven ability to delegate effectively, nurture team members, and achieve results through others

• Extensive experience managing multi-channel demand generation initiatives

• Practical experience with Salesforce and marketing automation tools such as HubSpot or Marketo

• Strong analytical capabilities with the proficiency to convert data into actionable insights

• Experience in building and leading high-performance teams

• Preferred: Experience in marketing to legal professionals, law firms, or corporate legal departments

• Preferred: Background in eDiscovery, compliance, or data-driven services

• Preferred: Experience with account-based marketing strategies and platforms

• Preferred: Knowledge of intent data, personalization, and advanced segmentation

🏝️ Benefits

• Comprehensive health and wellness benefits

• Opportunities for professional development and growth

• Flexible working arrangements

• Collaborative and inclusive work environment

• Competitive salary and performance-based bonuses