Senior Direct Response Copywriter

This is a fully remote position, open to applicants in Austria.

📋 Description

• Craft persuasive copy for sales pages, advertorials, and video sales letters (VSLs)

• Present products in a way that resonates with individuals over 50, encouraging them to take action

• Comprehend and clearly express the target audience’s worries, fears, and requirements

• Collaborate effectively with media buying and creative teams

• Assess reports, generate concepts, and enhance campaign performance

• Offer innovative ideas for paid video advertisements

• Attract new customers through direct-response copywriting

⛳️ Requirements

• Experience in direct-response copywriting is essential

• Comprehensive understanding of marketing principles

• Proficient in utilizing modern AI tools for audience and competitor analysis

• Background in Voice-of-Customer analysis

• Capable of developing fresh perspectives and quickly generating various copy versions

• Familiarity with AI image-generation tools to bring ideas to life

• Open-minded and eager to explore new methods

• Quick to learn and able to swiftly incorporate new concepts and insights

• Native-level proficiency in German (both written and spoken)

• Effective communication skills in English

🏝️ Benefits

• Ongoing training along with access to courses, masterminds, and a professional network

• Join an ambitious, rapidly growing team with a clear vision, flat hierarchies, and a culture of openness and honesty

• Engage with products that make a difference and address real-world challenges

• Enjoy a flexible and autonomous working environment

• Choice to work fully remotely or on-site at our Innsbruck office

• Adaptable working hours

• Competitive salary based on performance

• Potential for additional bonuses linked to the success of your copy