Senior Digital Marketing Specialist, Content

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and spearhead content strategies within the content team.

• Supervise project planning, development, and execution of content initiatives.

• Collaborate with the wider marketing team to create and refine content strategies informed by performance insights.

• Work alongside SEO and paid media stakeholders to assess content performance.

• Monitor and enhance on-site content performance in conjunction with web and analytics partners.

• Convert audience, keyword, and campaign insights into practical content briefs.

• Stay informed on trending topics in educational technology and audience search behaviors to aid content development.

• Balance direct content creation with strategic oversight, editing, and content direction.

⛳️ Requirements

• Bachelor’s degree or equivalent qualification.

• A minimum of 3 years of demonstrated experience in creating and editing content for publication, or in digital marketing roles with notable involvement in content development, optimization, or messaging.

• Strong skills in project management.

• Self-driven and detail-oriented with excellent problem-solving abilities.

• Experience working effectively in a collaborative and cross-functional team setting.

• Familiarity with utilizing digital performance insights (such as SEO, paid media, or campaign reporting) to guide content decisions is preferred.

🏝️ Benefits

• Remote-first work environment.

• Flexible working arrangements.

• Equipment allowances.