Senior Copywriter/Technical Writer

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Establish and uphold Helpware's brand voice across all content platforms, ensuring a consistent tone, style, and messaging.

• Create and manage a detailed content style guide that acts as the definitive reference for all written communications.

• Edit, proofread, and enhance content generated by the team, maintaining clarity, grammatical precision, and brand alignment.

• Collaborate closely with marketing, sales, and product teams to develop narratives that engage target audiences and encourage measurable action.

• Actively participate in brainstorming sessions and campaign planning, aligning content production with broader marketing objectives.

• Manage the content calendar across all platforms—including website, social media, email, and blog—ensuring timely and cohesive publishing.

• Implement SEO best practices to enhance organic visibility and boost content-driven engagement and conversions.

• Regularly assess content performance metrics, extracting actionable insights to continuously refine strategy and execution.

• Keep abreast of industry trends, competitor activities, and audience behaviors to maintain Helpware's content strategy's relevance and sharpness.

• Explore new content formats and ideas, positioning Helpware as an innovative voice in the BPO sector.

• Integrate AI writing tools into the content workflow for ideation, drafting, repurposing, and scaling output while ensuring quality is not compromised.

• Develop, refine, and maintain effective prompts for LLM-based content generation, ensuring outputs consistently reflect Helpware's brand voice and standards.

• Stay updated on advancements in generative AI and emerging content tools, proactively seeking opportunities to enhance team efficiency and content quality.

• Review and fact-check all AI-assisted content prior to publication, maintaining full editorial responsibility for accuracy, originality, and brand alignment.

⛳️ Requirements

• A Bachelor's or Master's degree in Marketing, Communications, Journalism, or a related field is advantageous.

• Proficient in English, both written and spoken (C1 level is mandatory; C2 level is a plus). An actual certificate of English proficiency will also be beneficial.

• At least 3 years of experience in PR, copywriting, or corporate communications.

• Proven experience in content creation for the US/UK market is essential.

• Background in rebranding and modifying a company's tone of voice.

• Outstanding writing and editing capabilities.

• Familiarity with industry-specific copywriting tools and platforms.

• Ability to analyze data and leverage it to shape content strategy.

• Excellent communication and management abilities.

• A creative mindset with the capacity to identify and pursue content trends.

🏝️ Benefits

• Fully remote work (with the option to visit our offices in Kyiv and Lviv).

• Competitive compensation linked to the USD/UAH exchange rate.

• Medical insurance following the trial period.

• Corporate training opportunities.

• Comfortable office in Kyiv/Lviv equipped with a generator and internet access during power outages.