Senior Channel Marketing Specialist

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Take charge of and implement lifecycle marketing strategies across email, push notifications, and on-site channels.

• Use Iterable, Braze, or comparable tools to create, launch, and enhance lifecycle campaigns.

• Utilize customer data and behavioral insights for effective segmentation, personalization, and campaign strategy formulation.

• Track and evaluate campaign performance, providing insights and recommendations based on the analysis.

• Work collaboratively with cross-functional teams including product, analytics, sales, copywriting, and design.

⛳️ Requirements

• Over 3 years of experience in CRM, lifecycle management, or channel marketing.

• Demonstrated ownership of multi-channel campaigns with measurable outcomes.

• Strong analytical skills with the capability to interpret data effectively.

• Experience with marketing automation tools (such as Iterable, Braze, etc.) and CRM systems.

• Familiarity with ongoing A/B testing methodologies.

• Thorough understanding of segmentation, personalization, and lifecycle marketing principles.

• Excellent communication and organizational abilities.

🏝️ Benefits

• An inclusive community.

• Opportunities for growth.

• An award-winning Remote-First company.

• Encouraging diverse contributions.