Senior Channel Marketing Manager

This is a fully remote position, open to applicants in Germany.

📋 Description

• Take ownership and continuously develop the channel marketing strategy for EMEA Central.

• Convert commercial goals into cohesive marketing initiatives.

• Support go-to-market (GTM) strategies and achieve revenue objectives.

• Propel business results through data-informed marketing initiatives and partner programs.

• Lead, mentor, and cultivate a high-achieving channel marketing team.

• Plan, implement, and enhance multi-channel partner marketing campaigns.

• Guide partners in defining and refining their marketing strategies.

• Oversee regional marketing budgets with an emphasis on return on investment (ROI).

• Organize, manage, and represent Sophos at regional events.

⛳️ Requirements

• A minimum of 8 years of experience in B2B marketing, particularly in channel marketing.

• Demonstrated success in developing and executing channel marketing strategies within complex, international partner ecosystems.

• Strong knowledge of channel structures, go-to-market models, and indirect sales channels.

• Proven experience in leading and developing teams within an international context.

• Excellent stakeholder management abilities across sales, marketing, and external partners.

• Proficient in English; knowledge of additional European languages is advantageous.

🏝️ Benefits

• Flexible working hours

• Opportunity to work remotely

• Career development opportunities