Senior Brand Designer – Brand Foundations

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take ownership of and enhance the fundamental brand system: including brand guidelines, component libraries, templates, and asset repositories.

• Improve brand quality across teams by providing guidance and support.

• Create and uphold visual identity standards across various brands.

• Define and document brand behavior across emerging platforms, including AI-generated outputs.

• Work collaboratively with pod designers, marketers, and product partners to address systemic challenges.

• Simplify complex ideas into accessible and practical brand guidance for those outside the branding field.

• Facilitate design reviews with a focus on constructive and generative feedback.

• Keep informed about the evolving landscape of design tools and their impact on creative practices.

⛳️ Requirements

• Extensive experience as a brand designer, whether in an agency setting, in-house, or both.

• A systems-thinking mindset as a foundational approach.

• Significant experience with motion design or collaborating closely with motion designers.

• Expertise in brand identity development.

• Strategic mindset — comfortable engaging in discussions prior to execution.

• Excellent communicator, able to clearly articulate brand decisions.

• A portfolio that showcases clear visual systems and coherent brand strategies.

• Proficiency in Figma and Adobe Creative Suite; adept with design tools.

• A genuine interest in cryptocurrency, technology, and financial ownership.

🏝️ Benefits

• Our commitment to diversity and merit-based hiring.

• Assessments for skills and work style are integrated into our hiring process.