Senior Analytics Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Design and implement extensive digital analytics solutions for clients, primarily utilizing Google Analytics 4 and Adobe Analytics.

• Conduct audits on implementations to pinpoint gaps and technical challenges, and propose practical solutions.

• Develop measurement frameworks that align with business objectives and account for nonlinear customer journeys.

• Deploy analytics and marketing tags via Tag Management Systems.

• Work collaboratively with developers, IT teams, and clients to create effective analytics solutions.

• Produce technical documentation for team members, clients, and developers.

• Create and implement GEO measurement strategies for AI-enhanced search experiences.

• Establish hypotheses, testing methodologies, success metrics, and assess causal relationships in GEO Test & Learn projects.

• Differentiate between correlation and incrementality through robust experimental design and analytical precision.

• Partner with SEO, Paid Media, Creative, and Data teams.

• Present analyses, recommendations, experimental results, and strategic insights to client stakeholders and executives.

• Independently oversee analytics workstreams across various client projects.

• Lead discussions regarding client measurement strategies and GEO Test & Learn initiatives.

• Create scalable systems, dashboards, or tools that provide enduring value.

• Contribute ideas, enhance processes, and help shape AI-driven analytics at Seer.

⛳️ Requirements

• Expertise in advanced analytics implementation encompassing behavioral tracking, ecommerce measurement, experimentation frameworks, and business outcome evaluation.

• Proficient in aggregating data and constructing dashboards using LookerStudio, Power BI, and Tableau.

• Comfortable engaging in discussions about incrementality, lift analysis, holdout methodologies, and causal inference concepts.

• Capability to effectively utilize AI tools, especially Claude.

• Skill in developing prompts, workflows, agents, and reproducible systems.

• Strong organizational and project management skills, including managing workload and deadlines in Wrike.

• Effective communication with both technical and non-technical stakeholders.

• Eagerness to explore emerging AI technologies and their influence on discoverability, customer behavior, and digital measurement.

• Ability to provide constructive feedback and confidently present client value.

• Enthusiasm for mentoring colleagues and enhancing data literacy and analytics capabilities.

• Experience with Python, R, or data transformation workflows is a plus.

• Early exposure to GEO, LLM visibility tracking, or AI search measurement is advantageous.

• Experience in developing automations, AI workflows, agents, or internal tools is a plus.

• Background in a consulting or agency setting is beneficial.

🏝️ Benefits

• Annual evaluation of compensation at least once a year.