SEM Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Oversee and manage a diverse portfolio of clients

• Assist in the daily management of campaigns in collaboration with the Sr. SEM Manager

• Evaluate performance and implement data-driven enhancements

• Supervise budget pacing in alignment with monthly financial targets and performance objectives

• Spearhead the creation and launch of campaigns across platforms such as Google, Bing, GDN, and YouTube

• Scale successful initiatives while optimizing those that are underperforming

• Leverage advanced analytics to guide budget distribution and targeting strategies

• Conduct account audits to pinpoint areas for restructuring, expansion, and optimization

• Stay informed on industry advancements, emerging trends, and best practices in paid search

• Mentor and support Analysts and Coordinators

• Develop and execute A/B testing frameworks

• Contribute to reporting insights and ensure the delivery of high-quality reports

⛳️ Requirements

• Proficient in English

• Minimum of 4 years of experience in a PPC performance marketing role

• Proven experience managing monthly budgets of $500,000 or more in Google Ads

• Extensive knowledge and practical experience with Google Ads

• Excellent verbal and written communication skills

• High standards of integrity, autonomy, and self-motivation

• Preferred but not essential: Experience with Google ad campaigns for home improvement firms

• Strategic thinker with the capability to deliver both technical and creative solutions for campaign strategies and landing page experiences

🏝️ Benefits

• An exceptional team and culture that prioritizes collaboration, extreme ownership, continuous improvement, integrity, and shared success

• A rapidly growing company that is transforming performance marketing for the home improvement sector

• Competitive compensation that reflects your expertise and contributions

• Fully remote work setting with the option for in-person collaboration at the Vaughan office

• 15 days of paid time off each year

• Comprehensive group benefits, including health and dental insurance coverage

• Company-provided MacBook

• Budget for home office setup

• Merchandise deliveries

• Policy for working abroad

• Opportunities for in-person meetups across Canada, company-wide events, and off-site gatherings

• Reasonable accommodations provided during the recruitment and selection process