Regional Marketing Manager – Immunology/Gastroenterology

This is a fully remote position, open to applicants in North Carolina.

📋 Description

• Oversee projects while ensuring compliance with the promotional review process and deliver exceptional work within the established timelines.

• Direct the strategy, execution, and budgeting for both national and regional conventions, External Expert consulting, advisory boards, and peer-to-peer education programs in a commercial context.

• Assess marketing tactics and provide strategic recommendations for optimizing brand performance.

• Offer insights into critical business inquiries to guide marketing strategies, resource allocation, and the development of tactics.

• Collaborate with field leadership to enhance the implementation of marketing strategies within the designated geography.

• Examine market drivers, the competitive landscape, provider dynamics, and competitive intelligence pertinent to the assigned region.

• Manage deliverables from external vendors and internal departments, including Agency Partners, Market Research, Legal, Regulatory, Medical Affairs, Ethics and Compliance, and IT.

• Identify, cultivate, and strengthen relationships with External Experts, emerging leaders, patient associations, and professional organizations.

• Create regional engagement plans for External Experts and ensure their consistent execution throughout the year.

• Connect AbbVie Integrated Brand Teams to collaborative opportunities that align with shared objectives and industry standards.

⛳️ Requirements

• Bachelor’s Degree.

• Minimum of 2 years of experience in Immunology (preferred).

• Prior experience in sales, sales management, or marketing.

• Experience in Gastroenterology is preferred.

• Proficient verbal and non-verbal communication and presentation skills, applicable in both live and virtual settings.

• Experience collaborating with integrated, cross-functional teams.

• Capable of influencing without direct authority and driving results.

• Ability to navigate a matrix organization with both field and headquarters elements.

• Capacity to thrive in a fast-paced environment.

• Familiarity with relevant regulations and standards governing pharmaceutical products.

• Willingness and ability to travel up to 75% of the time, including evenings and weekends.

• Valid driver’s license.

• Capability to pass a pre-employment drug screening and meet safe driving standards.

🏝️ Benefits

• Paid time off (vacation, holidays, sick leave).

• Medical, dental, and vision insurance.

• 401(k) plan.

• Eligibility to participate in short-term incentive programs.