Product Owner – Retail & Customer Loyalty

This is a fully remote position, open to applicants in Canada.

📋 Description

• Assist in the execution of loyalty, rewards, promotions, customer engagement, and retention initiatives across both digital and in-store platforms.

• Convert requirements for the loyalty program into comprehensive user stories, acceptance criteria, business rules, and customer workflows.

• Collaborate with marketing, analytics, and operations teams to facilitate rewards enrollment, points accumulation and redemption, promotional campaigns, targeted offers, and customer lifecycle engagement.

• Aid in enhancing loyalty participation, increasing repeat visits, improving customer retention, and ensuring visibility of transactions for known customers.

• Support digital solutions that enhance customer experiences across EZCORP’s pawn store network, including web, mobile, in-store, and associate-assisted workflows.

• Define omnichannel retail experiences that integrate store operations, customer identity, inventory visibility, payment processing, layaway, extensions, and digital engagement tools.

• Work in partnership with store operations teams to guarantee that product features are practical, user-friendly, and aligned with actual store workflows.

• Take ownership of and manage the product backlog for designated retail experience, loyalty, CRM, and customer engagement projects.

• Transform strategy, stakeholder inputs, business requirements, and customer insights into well-defined, prioritized, and sprint-ready backlog items.

• Create detailed user stories, acceptance criteria, functional specifications, workflows, and edge-case scenarios for engineering and QA teams.

• Track product performance using metrics related to customer engagement, loyalty participation, repeat transactions, retention, campaign effectiveness, and store adoption.

• Utilize analytics, customer feedback, store insights, and operational data to pinpoint backlog enhancements and opportunities for product optimization.

• Facilitate user acceptance testing by establishing test scenarios, validating delivered functionalities, and confirming adherence to acceptance criteria.

⛳️ Requirements

• A minimum of 5 years of experience as a Product Owner, Business Analyst, Product Analyst, or within a Digital Product role.

• Experience in supporting loyalty programs, CRM platforms, retail technology, customer engagement solutions, marketing technology, or omnichannel digital products.

• Extensive experience in Agile product development settings utilizing Scrum or Kanban methodologies.

• Demonstrated ability to manage product backlogs, craft user stories, define acceptance criteria, and assist in sprint delivery.

• Experience in supporting user acceptance testing, release validation, defect triage, and ensuring production readiness.

• Ability to collaborate closely with engineering, QA, UX/UI, analytics, marketing, operations, and business stakeholders.

• Practical understanding of AI-enabled tools and AI-assisted workflows for documentation, research, analysis, and product delivery.

🏝️ Benefits

• An opportunity to join EZCORP at its foundational level, within a company that embodies a start-up spirit, purpose-driven mentality, and where innovative and agile problem-solving is integral to our culture, alongside competitive compensation and benefits.