Product Marketing, Sales Enablement Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee complete product launches from crafting positioning and messaging through ensuring sales readiness and subsequent iterations post-launch.

• Manage the launch calendar, synchronize cross-functional deliverables, and ensure stakeholders adhere to established timelines.

• Create product-specific messaging frameworks tailored to different personas and use cases.

• Keep an updated competitive analysis using Gong data and market indicators, providing ongoing updates to sales, product teams, and leadership.

• Develop and maintain battlecards, materials for competitive positioning, and guides for handling objections.

• Leverage Gong insights to identify buyer language and deal trends.

• Act as the main marketing liaison for sales regarding product, positioning, and competitive inquiries.

• Monitor and report on launch readiness and the adoption of enablement, including asset usage, sales feedback, and time to productivity.

⛳️ Requirements

• 5–6 years of experience in product marketing within the enterprise B2B SaaS sector.

• Experience in fintech or financial services is highly desirable.

• Knowledge of lengthy sales cycles and intricate buying committees.

• Demonstrated capability to manage product launches or enablement programs from start to finish with a significant degree of independence.

• Familiarity with HubSpot, Salesforce, and Gong or equivalent conversation intelligence tools.

• Experience with Letter.ai or similar AI-driven content/messaging tools is advantageous.

• Proficient in reviewing call recordings, extracting buyer language and objection trends, and translating these insights into positioning and enablement materials.

• Exceptional writing and storytelling skills, with the ability to translate complex technical product details into clear narratives for buyers and sales assets.

• Comfort in a dynamic, high-growth environment where structures are still being developed.

• Must reside on the U.S. East Coast; preference for candidates located outside the New York City metropolitan area.

🏝️ Benefits

• Salary range of $135,000–$145,000 USD.

• Equal opportunities employer.

• Diverse and inclusive workplace.

• Safe and welcoming environment.

• Privacy Policy governing recruitment data handling.