
Product Marketing Manager – Offers
Posted Aug 14

Posted Aug 14
This is a fully remote position, open to applicants in Texas.
• Create and enhance customer offers that promote subscriber growth, enhance customer value, and optimize long-term profitability across acquisition, existing customer retention, and SVOD portfolios.
• Challenge and validate assumptions while collaborating with strategy owners to refine offer concepts prior to the development of business cases.
• Construct business cases and financial models to assess acquisition strategies, existing customer retention, and SVOD offers.
• Analyze offers across various products, channels, customer segments, and lifecycle interactions to support unified offer, pricing, and packaging strategies.
• Generate forecasts and financial models utilizing robust assumptions, particularly when data is sparse or unclear.
• Collaborate with Finance, Sales, Marketing, Analytics, and Product teams to formulate and implement offer strategies.
• Present executive-ready insights and presentations that distill complex analyses and facilitate strategic decision-making.
• Travel for in-person team meetings once or twice annually, as requested.
• Bachelor’s degree in Business.
• Experience in pricing, offer strategy, customer acquisition, and retention marketing.
• Background in subscription-based, streaming (SVOD), telecommunications, media, or other recurring revenue sectors.
• Proficiency with Power BI, Tableau, or comparable business intelligence tools.
• Ability to convey complex analyses to senior leadership and influence strategic decisions.
• Advanced skills in Excel and PowerPoint.
• Experience with SQL/Snowflake.
• Background in pricing and offers, subscription, streaming, or recurring revenue industries.
• Strong analytical, problem-solving, and communication abilities.
• Medical, Dental, Vision, and Life Insurance.
• Flexible Spending Accounts (Medical and Dependent Care).
• 401(k) Plan with Company Match.
• Generous Paid Time Off.
• 10.5 Paid Holidays.
• Career Development Opportunities.
Mashreq
Mimica
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