Product Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Assist in the planning and execution of product marketing initiatives aimed at enhancing brand visibility, user acquisition, onboarding, engagement, and retention.

• Collaborate closely with the Creative, Product, and User Acquisition teams to align and establish dynamic workflows for effective execution of product marketing initiatives, campaigns, and significant events.

• Aid in the development of marketing narratives and collateral that resonate with target audiences, grounded in competitive analysis and user insights.

• Collaborate with the User Acquisition and Creative teams to identify and manage high-potential campaign opportunities that promote optimized performance.

• Analyze product, user, and campaign data to create actionable post-campaign analyses and insights; share findings regularly with stakeholders to guide business decisions.

• Lead specific product marketing initiatives from ideation to execution, ensuring timelines are adhered to and stakeholders remain aligned.

⛳️ Requirements

• A Bachelor’s degree in marketing, Digital Marketing, or Project Management is preferred, or equivalent relevant work experience.

• Over 3 years of experience in product marketing, marketing project management, or a related role within the online gaming, sports betting, or mobile sectors.

• Proven ability to manage complex projects involving multiple stakeholders across Marketing, Product, Operations, and Business Intelligence disciplines.

• Capability to analyze, interpret, and effectively act upon campaign performance, market data, and user behavior.

• Expertise in digital creative processes including conceptualization, briefing, optimization, testing, and review.

• Knowledge of the gaming or mobile gaming market, with an understanding of key trends and consumer needs.

• Outstanding written and verbal communication skills to effectively convey ideas and motivate action.

• Comfortable working in a dynamic, fast-paced, iterative environment while managing shifting priorities.

🏝️ Benefits

• Discretionary annual company bonus (Eligibility Varies by Role)

• 401(k) plan with 100% company match on the first 4%

• Comprehensive medical coverage (HSA & FSA plans), dental, and vision insurance

• Paid Time Off (Eligibility Varies by Role)

• Employee Assistance Program (EAP)