Product Director – Reach

This is a fully remote position, open to applicants in United States.

📋 Description

• Spearhead the development of the Reach platform from inception to pilot launch in Fall 2027, involving persona definition and customer discovery validation.

• Ensure that requirements are aligned with validated customer issues, maintaining a disciplined scope suitable for the pilot.

• Develop the value proposition and the winning narrative for the platform, securing leadership approval prior to the pilot.

• Oversee the complete build of the next-generation CogAT assessment platform, from requirements gathering to the pilot and full launch in 2028.

• Create and implement a customer migration strategy for current CogAT clients to reduce churn.

• Collaborate with Product Marketing on go-to-market strategies and positioning, offering customer insights without leading the execution of the GTM strategy.

• Work alongside the Senior Director of Product to finalize pricing and packaging.

• Establish a 2-3 year roadmap for the Reach platform, including strategies for the next iteration of the Iowa Assessments.

• Partner with Research and Content teams to define content requirements, and collaborate with Engineering on platform and architecture needs.

• Hold cross-functional teams accountable for milestone achievements, managing competing priorities across the Reach build, CogAT relaunch, and Iowa roadmap.

• Manage and mentor a Senior Product Manager while remaining actively involved in core product tasks.

• Provide monthly written and live updates to stakeholders and executive leadership regarding progress, risks, and required decisions.

• Define and monitor key indicators of platform health (e.g., activation rate, time-to-integrate, support volume), separate from revenue metrics.

• Collaborate with CX and Sales on training and enablement prior to launch, without taking ownership of the sales narrative.

⛳️ Requirements

• Over 8 years of experience in product management, demonstrating a history of tenure at previous companies without a pattern of short stays.

• Proven track record of taking a product from concept to market, successfully launching software solutions.

• Previous experience at the Senior Product Manager or Director level.

• Experience in managing or mentoring product talent (1-3 direct reports) and developing an execution team.

• Strong technical proficiency, capable of engaging in meaningful discussions with engineering about architecture tradeoffs and conveying them to non-technical stakeholders.

• History of collaboration with (not ownership of) GTM, sales, and marketing teams.

• Experience in making build/buy/partner decisions and explaining how budget changes impact these choices.

• Possess executive presence, able to present effectively and gain buy-in from senior leadership.

• Proficiency in tools such as Jira, Asana, and Tableau.

• Background in education, edtech, or assessment-based products (preferred).

• Experience in building a platform or product from early-stage concept to launch in a high-growth or transformative environment (preferred).

• Familiarity with evaluating API/developer experiences, including documentation, versioning, and backward compatibility (preferred).

• An MBA or advanced degree in a related field (preferred).

🏝️ Benefits

• Medical, Dental, and Vision plans.

• Company-paid basic life and AD&D insurance.

• Company-paid long-term disability.

• Paid Parental Leave.

• Supplemental life insurance options.

• Company-paid Employee Assistance Program (EAP).

• Retirement plan with discretionary company matching.

• Flexible Spending Account (FSA) and Health Savings Account (HSA) options.

• Premium subscription to Calm for employees and their dependents.

• 33 days of company-paid time off (PTO, Holidays, Wellness Days).

• Flexible work arrangements.

• Tuition Reimbursement Program.

• Company orientation and onboarding processes at 30, 60, and 90 days.