Principal Software Engineer – Marketing Technology

This is a fully remote position, open to applicants in Canada.

📋 Description

• Act as the Tech Lead, steering the technical direction, architectural development, and daily engineering activities for the Marketing Technology team.

• Take ownership of the technical architecture, scalability, and performance of the global public web platform.

• Champion Core Web Vitals, edge caching strategies, and internationalization efforts.

• Design and implement production-grade agentic AI systems, autonomous multi-agent loops, tool-calling frameworks, and RAG pipelines.

• Convert business and marketing roadmaps into robust technical architectures, achievable milestones, and maintainable codebases.

• Oversee the integration of marketing platforms, analytics suites, Customer Data Platforms (CDPs), and CRM systems, including Salesforce.

• Establish engineering standards and perform architecture and code reviews.

• Guide mid-to-senior engineers in full-stack web development and AI methodologies.

• Work alongside Platform and DevOps teams on CI/CD pipelines, container orchestration, and Infrastructure as Code.

• Collaborate directly with the Senior Engineering Manager.

⛳️ Requirements

• A minimum of 8 years of progressive experience in software engineering.

• At least 2 years in a Tech Lead, Staff, or Principal Engineer role, focusing on architecting high-scale web platforms or distributed services.

• Hands-on production experience in designing, building, and deploying autonomous AI agents and LLM-driven workflows.

• Familiarity with LangGraph, CrewAI, AutoGen, custom agent architectures, structured tool/function calling, and RAG.

• Extensive knowledge of TypeScript/JavaScript.

• Proficiency with modern front-end frameworks such as React and Next.js.

• Experience in constructing backend services using Node.js or Python.

• Strong understanding of SSR, SSG, ISR, and CDN/edge platforms like Cloudflare or CloudFront.

• Proficient in working with REST/GraphQL APIs.

• Experience with AWS, Docker, and Terraform.

• Capable of collaborating effectively with engineering management, product teams, and non-technical marketing stakeholders.

• Preferred: Experience in MarTech, headless/decoupled CMS platforms, A/B testing, and Conversion Rate Optimization (CRO).

• Preferred: Knowledge of enterprise CRM, marketing automation, and data pipeline integrations such as Salesforce, HubSpot, and Segment.

• Preferred: Understanding of GDPR, CCPA, WCAG, and SOC 2 compliance.

🏝️ Benefits

• Variable compensation.

• Annual bonus for non-sales positions, based on individual and company performance.

• Generous paid parental leave.

• Flexible time off policies.

• Spending accounts.

• Comprehensive medical insurance.

• Dental insurance coverage.

• Vision insurance plans.

• Sabbatical leave after 5 years of service.

• Competitive compensation and benefits package.

• Flexible work arrangements with a remote-first team structure.

• Opportunities for skills development.