PPC/SEO Specialist – Towing and Roadside

This is a fully remote position, open to applicants in Kenya.

📋 Description

• Oversee and enhance digital marketing initiatives to attract traffic and generate leads.

• Manage Pay-Per-Click (PPC) campaigns while improving search engine rankings.

• Evaluate performance metrics to optimize outcomes and provide insights to the marketing team.

• Develop and oversee campaigns, perform keyword research, and refine website content.

• Refresh campaign data and monitor performance.

⛳️ Requirements

• High school diploma or equivalent (Bachelor’s degree in Marketing, IT, or a related field is advantageous).

• Demonstrated experience in PPC, SEO, or digital marketing positions.

• Strong knowledge of Google Ads, keyword research, and search engine optimization techniques.

• Exceptional analytical and problem-solving abilities.

• Capacity to interpret data and optimize campaigns based on performance metrics.

• Keen attention to detail and excellent organizational skills.

• Familiarity with SEO tools (e.g., keyword planners, analytics platforms, and tracking instruments).

• Basic computer proficiency, including email, spreadsheets, and reporting tools.

• Self-driven and results-oriented with a proactive attitude.

• Capability to work autonomously and manage multiple campaigns efficiently.

• Strong English communication and comprehension skills (both written and verbal).

• Willingness to work flexible hours if necessary.

🏝️ Benefits

• 100% remote position allowing you to work from the comfort of your home.

• A positive and supportive work environment.

• Opportunities for professional growth.