PPC Specialist

This is a fully remote position, open to applicants in India.

📋 Description

• Design and implement PPC campaigns on platforms such as Google Ads, Facebook Ads, and Apple Ads to enhance brand visibility, boost traffic, and drive lead generation and sales.

• Evaluate campaign performance and utilize data-driven insights to refine strategies for optimal return on investment (ROI).

• Perform keyword analysis, craft compelling ad copy and visuals, and manage bids to meet campaign goals.

• Track and report on campaign outcomes, pinpointing areas for enhancement and executing necessary adjustments.

• Work collaboratively with internal teams to ensure that campaigns are in line with business objectives and brand messaging.

• Keep informed about the latest developments and best practices in PPC advertising to sustain a competitive advantage.

⛳️ Requirements

• Demonstrated experience in managing PPC campaigns on platforms like Google Ads and Facebook Ads.

• Strong analytical abilities, capable of interpreting data, identifying trends, and making informed decisions based on insights.

• Proficient in keyword research, ad copy development, bid management, and optimizing campaigns.

• Excellent communication skills, with the capability to work effectively with cross-functional teams and stakeholders.

• Solid understanding of PPC advertising best practices, industry trends, and new technologies.

• Google Ads and Facebook Ads certifications are preferred.

• Proficient in English and Spanish (Bilingual).

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunities for professional development and growth.

• Flexible working hours and remote work options.

• Health and wellness benefits.

• Collaborative and inclusive company culture.