Performance/Growth Marketing Lead – Paid Media, Analytics

This is a fully remote position, open to applicants in Colombia.

📋 Description

• Design, execute, and optimize campaigns on Meta Ads, Google Ads, and TikTok Ads.

• Manage campaigns effectively.

• Create audiences, funnels, retargeting, and acquisition strategies.

• Monitor performance weekly and optimize based on KPIs.

• Analyze data and generate actionable insights to enhance results.

• Build dashboards and reports using Looker Studio, Tableau, or similar tools.

• Collaborate with content and design teams for performance-oriented campaigns.

• Recommend improvements in tracking, attribution, and automation.

⛳️ Requirements

• Experience in performance marketing/growth (paid media).

• Proven experience in campaigns targeting the U.S. market (MANDATORY).

• Advanced English proficiency (spoken, written, and reading).

• Experience in retail/consumer sectors (DESIRABLE).

• Analytical profile with a results-oriented mindset.

• Proficiency with tools like Looker Studio, Tableau (desirable).

• Familiarity with agile tools (Notion, Asana).

• Ability to execute and propose end-to-end strategies.

🏝️ Benefits

• 100% remote work. Contractor modality.

• Dynamic and collaborative work environment.

• Opportunities for professional growth.