Performance Marketing Specialist

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Take charge of the daily execution of paid search, paid social, display, retargeting, and partner listing campaigns.

• Continuously enhance campaigns to achieve CPA, CAC, ROAS, and volume objectives across both Member and Host funnels.

• Oversee budgets, bids, and audience segmentation to optimize efficiency and scalability.

• Collaborate with external design resources to evaluate ad copy, creatives, landing pages, and offers.

• Work alongside external platforms and internal stakeholders to initiate and refine campaigns.

• Examine full-funnel performance to pinpoint drop-offs and areas for enhancement.

• Design and execute A/B tests focusing on targeting, creative, and bidding strategies.

• Create dashboards and provide clear, actionable performance insights to stakeholders.

⛳️ Requirements

• 2–4+ years of experience managing paid media campaigns with direct-response KPIs.

• Practical experience with paid search and paid social platforms (Google, Meta, etc.).

• Strong capability to analyze data, generate reports, and extract actionable insights.

• Proven experience in conducting structured experiments and optimizing based on outcomes.

• Familiarity with analytics tools such as GA4, Rockerbox, or similar platforms.

• Highly organized with the ability to handle multiple campaigns concurrently.

• Self-motivated individual who takes initiative and drives projects from start to finish.

• Capable of clearly presenting insights and collaborating across various teams.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health and wellness benefits.

• Opportunities for professional development and growth.

• Flexible work arrangements to support work-life balance.