Performance Marketing Manager

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Paid Media & Growth: Spearhead the strategy and implementation of paid media campaigns across diverse platforms such as Meta and LinkedIn to generate qualified leads.

• Omni-Channel Management: Take full ownership of, create, and oversee content and strategies for YouTube, LinkedIn, Facebook, Instagram, and X.

• YouTube: Develop and execute a strategy for keyword dominance on YouTube to establish the top authority on Amazon.

• Email Marketing: Strategize and implement email campaigns using HubSpot, including the development of segmented lists and optimization of automated workflows.

• Project Management: Serve as a "central hub" for marketing efforts; monitor all team members and projects to ensure deadlines are adhered to and quality is upheld.

• AI Integration: Skillfully leverage AI tools to enhance content creation for LinkedIn, YouTube scripts, and email copy while maintaining brand voice.

• Lead Generation: Oversee lead magnet initiatives, encompassing guide copywriting/design and the automation of landing page funnels.

• Data & Analytics: Consistently gather and evaluate social data, paid media metrics, and emerging trends to refine marketing strategies.

• Collaboration: Partner with email copywriters and various departments (Sales, Customer Relations) to manage reputation and coordinate cross-functional efforts.

• Reporting: Compile high-level weekly marketing division reports for the CEO and Head of Content.

⛳️ Requirements

• Advanced English Level: Exceptional written and verbal communication skills are essential.

• Paid Media Expertise: Demonstrated experience in managing paid social and search campaigns on Meta, Google, and YouTube with an emphasis on ROI.

• Strong Management Background: Extensive project management experience; must be highly organized, detail-oriented, and able to hold others accountable.

• Multi-Platform Proficiency: Experience with YouTube (both organic and paid), LinkedIn (growth and outreach), and Email Marketing is required.

• AI Fluency: High comfort level with AI tools to improve productivity and content quality across marketing channels.

• Technical Stack: Sufficient knowledge of HubSpot (or similar automation software) and various analytics platforms.

• Strategic Writing: Strong consulting, writing, editing, and presentation abilities.

• Education: Bachelor’s Degree in Marketing, Business, or a related field.

• Soft Skills: A positive mindset, attention to detail, and the capacity to excel in a high-autonomy setting.

🏝️ Benefits

• Competitive salary

• Remote work year-round

• 25 PTOs per year

• 9 National Holidays

• Professional development

• Continuous growth