Performance Marketing Manager

This is a fully remote position, open to applicants in Germany.

📋 Description

• Take charge of the performance of Paid Social channels from start to finish — including setup, execution, optimization, and reporting.

• Strategically plan, launch, and continually enhance campaigns based on established KPIs (e.g., CPA, ROAS, pipeline impact).

• Evaluate campaign effectiveness and convert data into actionable insights to enhance outcomes.

• Conduct structured experiments (A/B tests) and amplify successful strategies within your channel.

• Work in close collaboration with Brand, Content, and RevOps teams to enhance creatives, messaging, and funnel performance.

• Assist in developing tracking, attribution, and reporting frameworks to facilitate reliable decision-making.

• Spot and experiment with new opportunities within your channel to unlock further growth.

• Keep abreast of platform advancements, trends, and improvements driven by automation or AI.

⛳️ Requirements

• 2–3+ years of practical experience in performance marketing within a data-driven context.

• Extensive knowledge of primary Paid Social channels (e.g., Meta, TikTok, LinkedIn), preferably acquired in a larger performance marketing team.

• Demonstrated experience in owning and optimizing campaigns within your channel with a measurable performance impact.

• Exceptional analytical skills with the ability to extract actionable insights from data.

• Familiarity with common tracking and analytics tools (e.g., GA4, Google Tag Manager, or similar).

• Experience in conducting structured tests and implementing data-driven optimization strategies.

• Strong understanding of performance metrics throughout the funnel.

• Organized, proactive, and solution-focused working style.

• Strong sense of ownership and ability to work independently within your scope.

• Fluent communication skills in English (C1/C2 level).

🏝️ Benefits

• Team Spirit: We are fueled by passion, commitment, and a common mission. Team spirit is essential to us — visible through four major team event weeks annually, casual monthly gatherings both on-site and remotely, and a robust recognition culture where we celebrate both significant and minor achievements together.

• Ownership: From day one, you are encouraged to take ownership. In a flat hierarchy and trusting environment, you are empowered to make impactful decisions.

• Learning & Growth: We prioritize your personal and professional development through a strong feedback culture, a personal learning budget, and targeted enablement formats. Our aim is to help you reach your full potential.

• AI Enablement: Our internal tools and workflows are designed to be AI-enabled. We assist every team and individual in leveraging AI at a higher level in their daily tasks, including providing your own ChatGPT+ license.

• Tech & Tooling: You will receive a MacBook, premium headphones, and all necessary resources — from hardware to tools — to thrive in your daily work.

• Flexibility: Whether you prefer to work in a hybrid model or on-site, you can choose the environment that suits you best. Our Hamburg office at Rödingsmarkt (featuring a rooftop terrace) is always accessible, and you can decide each week how often you come in. Additionally, if you seek a change of scenery, the option to work abroad for up to 2 months is always available.

• Recharge: To ensure adequate rest, we offer 30 vacation days per year (based on a 5-day workweek) plus December 24th off. We also subsidize your Urban Sports Club membership and organize internal sports meetups.

• Mobility: You have the option to lease a "JobRad" (Bike) and receive a subsidized "Deutschlandticket" or "BahnCard" for public transportation to support your commute.

• International Environment: Our team is becoming increasingly international, with members already in Italy, France, the Netherlands, and Austria — which is why English serves as our internal company language.