Performance Marketing Manager

This is a fully remote position, open to applicants in Spain.

📋 Description

• Define, implement, and optimize performance marketing campaigns on platforms such as Google Ads, Meta Ads, TikTok Ads, and Criteo.

• Analyze the buyer persona and the buyer journey to create cross-channel strategies that enhance conversions at each stage of the funnel.

• Integrate AI-driven models and automation.

• Conduct A/B testing, experimentation, and conversion rate optimization (CRO).

• Develop the performance dashboard (ROAS, CPA, LTV, cost per lead, etc.).

• Collaborate with the communication and marketing team.

⛳️ Requirements

• Experience: 5 years in performance marketing, preferably in e-commerce across major platforms and channels, with automated campaigns, digital analytics, funnel optimization, and testing.

• Knowledge in reporting and KPIs to aid decision-making.

• Relevant educational background.

• Interest in primarily remote work.

🏝️ Benefits

• Flexible working hours and work-life balance.

• Opportunities for growth, market leadership, and professional development, with the space and autonomy to execute your work.