Performance Marketing Lead

This is a fully remote position, open to applicants in Europe.

📋 Description

• Develop the overarching strategy for global paid acquisition.

• Lead and implement paid media initiatives across platforms such as Google Ads, Microsoft Ads, LinkedIn, Meta, X (Twitter), and Capterra.

• Establish and oversee a rigorous testing framework.

• Create and sustain automated workflows using tools like n8n, Make, Claude, or custom scripts.

• Assume complete responsibility for the conversion tracking system.

⛳️ Requirements

• Over 5 years of experience in performance marketing, particularly in a B2B SaaS or rapidly growing digital setting.

• Demonstrated success in managing budgets exceeding $100k per month while achieving a strong ROI.

• Advanced skills in developing predictive models, overseeing complex budgets, and forecasting pipeline and revenue based on expenditure.

• Expertise in automation platforms (n8n, Make, or Zapier) and integrating LLMs/AI into marketing processes.

• High level of proficiency in CRM and analytics tools (HubSpot, Looker Studio, PowerBI) along with advanced tracking implementations (GTM, API-based conversions).

• Exceptional ability to convert raw data into engaging narratives and actionable insights for executive leadership.

• Experience in team management and collaborative work with cross-functional teams.

• Proficient in English with outstanding communication abilities.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and growth.

• Flexible work arrangements and a supportive work environment.