Patient Engagement Project Manager

This is a fully remote position, open to applicants in Texas.

📋 Description

• Develop and execute comprehensive Salesforce Marketing Cloud solutions utilizing Email Studio, Journey Builder, Automation Studio, Content Builder, and Audience Builder.

• Create scalable campaign structures for high-volume email communications, lifecycle messages, and triggered interactions.

• Convert business requirements into Salesforce architectures, including journeys, automations, data extensions, and personalization strategies.

• Manage audience architecture and segmentation strategies, encompassing Data Extensions, relationships, attribute selection, suppression, prioritization, and eligibility criteria.

• Collaborate with data and CRM teams to integrate core Salesforce data, CDP/Data 360 inputs, and upstream systems.

• Design and execute advanced personalization strategies using AMPscript, SQL, SSJS, Automation Studio workflows, and models driven by MCP or rules.

• Construct and enhance Salesforce automations to minimize manual tasks and improve campaign dependability.

• Standardize and create templates for journeys, audiences, and data flows.

• Diagnose automation failures, data inconsistencies, and journey-related issues.

• Recognize architectural vulnerabilities and address technical risks prior to live campaign launches.

• Collaborate with Email Developers and QA Engineers to guarantee accurate, testable, and launch-ready builds.

• Provide hands-on assistance during critical launches, fixes, and escalations.

• Offer training, documentation, knowledge-sharing, daily direction, coaching, and support regarding SFMC best practices.

• Utilize campaign data and system insights to deliver actionable recommendations to leadership and stakeholders.

⛳️ Requirements

• Over 5 years of practical experience with Salesforce Marketing Cloud in a Solution Architect or senior technical capacity.

• Extensive knowledge of Email Studio, Journey Builder, Automation Studio, Audience Builder, and Content Builder.

• Proficient understanding of Salesforce data models, audience segmentation, and personalization mechanics.

• Demonstrated experience with Salesforce automations and intricate journeys.

• Practical expertise in SQL, AMPscript, and SSJS.

• Experience with Data Extensions and relational data design.

• Proven capability to design solutions that are production-ready.

• Ability to work independently in a fast-paced and ambiguous environment.

• Strong judgment in execution and a proactive approach.

• Experience in managing or mentoring junior team members is preferred.

• Salesforce Marketing Cloud certifications are highly preferred, including Marketing Cloud Solution Architect, Marketing Cloud Consultant, Marketing Cloud Developer, or Data Cloud Consultant.

• Willingness to travel up to 10–15%.

• Availability for variable nights and weekends, typically minimal, for go-live or production support outside of core business hours.

• Must complete pre-employment substance abuse testing and background verification checks.

🏝️ Benefits

• Medical insurance

• Dental insurance

• Vision insurance

• 401(k) match

• Paid time off

• PTO cash out

• Family resources

• EAP counseling sessions

• Access to Headspace®

• Backup child and elder care

• Maternity/paternity leave

• Professional development programs

• On-demand virtual leadership and development courses through DaVita’s online training platform StarLearning

• Competitive total rewards package

• Healthcare coverage