Partner Marketing Manager

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Take ownership of and implement partner marketing strategies that are in line with regional priorities and business goals.

• Collaborate with Channel Account Managers to onboard partners, pinpoint strategic accounts, and establish joint marketing priorities.

• Foster and utilize partner relationships to enhance brand recognition and generate leads within the partner community.

• Create and execute integrated co-marketing initiatives (co-branded materials, webinars, events, digital programs) that promote partner engagement and drive pipeline growth.

• Design and carry out multilingual campaigns that align with the dynamics of regional markets and the capabilities of partners.

• Identify chances for collaborative participation in regional events, trade shows, and activities hosted by partners.

• Work alongside partners on joint marketing initiatives and training programs to ensure consistent product positioning and value propositions.

• Track and evaluate partner engagement metrics, campaign effectiveness, and revenue impact.

• Serve as the administrator for the partner marketing rebate program, incentivizing and reinforcing preferred behaviors among channel partners.

• Collaborate with marketing operations and sales teams on lead identification, attribution, routing, and reporting on partner-driven pipelines.

⛳️ Requirements

• Bachelor’s degree, ideally in Marketing or Business.

• Experience in B2B marketing, particularly in partner marketing or channel marketing.

• Familiarity with software, SaaS, or technology sectors (experience in BI or analytics technology is advantageous).

• Proven track record in building and sustaining strategic relationships that promote mutual growth.

• Experience in contributing to multi-channel marketing campaigns, with an understanding of demand generation strategies and funnel metrics.

• Strong writing, editing, and communication abilities.

• Exceptional project management skills with the capacity to juggle multiple priorities and stakeholder requirements.

• Proficient in the use of CRM and marketing automation tools (e.g., Salesforce, Pardot).

• Skilled in the Microsoft Office suite.

🏝️ Benefits

• All your information will be kept confidential according to EEO guidelines.

• Background checks are required for employment where permitted by country, state/province.

• We are proud to be an equal opportunity workplace.