Partner Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Collaborate with partner marketing to design and implement channel marketing strategies that drive measurable pipeline, revenue, and product adoption through AWS, WWT, and strategic partners.

• Develop partner-ready positioning, messaging, value propositions, and content tailored for partners and their customers.

• Create scalable enablement programs and resources that empower partner sales teams to confidently position and sell Coder.

• Team up with partner marketing to strategize and execute co-marketing initiatives with key partners, including campaigns, webinars, and events.

• Establish and maintain global partner marketing frameworks that align with Coder’s overarching go-to-market strategy.

• Lead cross-functional collaborations among Partner, Product, Marketing, and Sales to refine partner GTM approaches, integration priorities, and co-selling strategies.

• Work closely with Product Marketing to develop competitive intelligence for partner ecosystems and identify opportunities to set Coder apart.

• Collaborate with partner marketing, marketing operations, and relevant teams to enhance the Partner Portal and elevate the partner experience.

• Act as the product marketing lead for strategic partnerships, representing partner needs and market insights in product and GTM decisions.

⛳️ Requirements

• Over 8 years of product marketing experience, with a strong emphasis on channel or partner marketing in B2B software.

• Practical experience collaborating with service and technical teams at AWS, WWT, and global system integrators.

• A proven history of creating technical partner GTM content, programs, and enablement that drive measurable business results.

• Hands-on experience working with AWS, WWT, global system integrators, resellers, and/or strategic technology partners.

• Familiarity with co-selling strategies, partner programs, and joint GTM execution.

• Strong business acumen with the ability to convey technical concepts to diverse audiences.

• Exceptional project management capabilities, with a background in coordinating cross-functional initiatives.

• Excellent communication and presentation skills, with the ability to influence without direct authority.

• A strategic mindset coupled with practical execution abilities.

• Capability to establish structure in ambiguous situations and develop repeatable processes.

• Willingness to travel occasionally.

🏝️ Benefits

• Offers Equity

• Offers Bonus